Tag Archives: pricing

Episode 023 – The Dangers of Discounts

December 26, 2017Advertising, Business, Business workflow, Darkroom, Discounts, Education, Entrepreneurial, Events, Marketing, Photo Booth, Photobooth, Profits, Small Business, Successadvertising, business, creating marketing materials, Darkroom, discount planning, discount pricing, discounts, education, entrepreneur, holidays, marketing, old school, Photo booth, photobooth, pricing, print marketing, profits, sappb, setting prices, Strike A Pose, trainingjimsappb

One of the pillars of service-based business is the discount. When used correctly discounts can win you business. When used incorrectly they can cause your business more harm than good. In this episode I talk about how to strategically set your pricing to absorb discounts and still make a profit, effective discount strategies, pitfalls to avoid, and different ways you can introduce discounts.

Podcast: Play in new window | Download | Embed